Owned code, not vendor-locked.
No proprietary CMS, no exit fees, no "you need to keep us on retainer to make changes". The code is yours from commit one.
Design & Build
Web development that survives.
Custom front-end and back-end builds — React, Next.js, Astro, headless WordPress — engineered from day one for the people who will own the codebase after we leave.
Deliverables
What you actually get.
Web Development engagements include both the build and the maintenance documentation. Code without runbooks is half a deliverable.
- 01
Architecture review
A documented decision log for stack, hosting, and third-party services — with the trade-offs each carries.
- 02
Production build
Front-end, back-end and integrations, shipped behind a performance budget and a written test plan.
- 03
CI / CD pipeline
Automated deploys to staging and production with rollback. Your in-house team can ship without our involvement.
- 04
Performance audit
Lighthouse and Core Web Vitals scores benchmarked at launch — and a documented plan to keep them.
- 05
Runbook
How to deploy, how to roll back, how to debug. Written for the developer you will hire next year.
- 06
30-day post-launch support
Bug fixes, minor tweaks, and any "we forgot to mention" requests for the first month at no extra charge.
Why this works
Three structural reasons.
Three structural reasons most agency-built sites become technical debt within a year.
Documentation built in.
README, runbook and architecture decision records are part of every milestone — not a final-week scramble.
Performance budget enforced.
LCP < 2.5s, INP < 200ms, CLS < 0.1. Any commit that exceeds the budget fails CI before it merges.
Engagement shape
How a typical project runs.
Every engagement is scoped against your audit, but the rhythm below is the default.
- 01
Audit
Read-only access to your existing analytics, search console, ad accounts and codebase. Three ranked recommendations delivered in writing inside a week.
- 02
Plan
Scoped milestone-priced roadmap with named accountable lead, fixed total, and explicit success metrics. One week, fixed fee.
- 03
Build
Weekly Friday demos. Staging URL from day three. Production push the moment a milestone is genuinely done.
- 04
Operate
Optional monthly retainer for ongoing iteration and performance. Cancellable any month with one month notice.
FAQ
Common questions about Web Development.
We default to Next.js for marketing and product front-ends, Node / Postgres for back-ends, and headless WordPress when content workflows demand it. We will recommend stacks on the audit — and refuse the wrong ones, even if you asked for them.
Yes — many engagements augment an in-house team rather than replace one. We code review, pair on architecture decisions, and hand off cleanly.
Yes — see our App Development service. The same team handles the web back-end, so apps and web share a single API where it makes sense.
Hosting bills stay on your accounts. We set up Vercel, Netlify, Cloudflare Pages, or self-hosted infrastructure on your behalf — never marked up.
Next step
Want this scoped against your web development?
Want this scoped against your web development?
The audit will tell you whether it's the right next move.
Book a free audit and we'll show you what the engagement would look like, the timeline, and the indicative cost — all before any contract.